The original meaning lies in the loyalty to the self's rhythm, maintaining the pace of the self, putting aside the eyes of the surrounding and questioning voice, to be the most true self. And loudly declared to the world that this is me, and I am proud of myself. Again, this is the core concept of Adidas Originals' "This is Me" advertising campaign.

On August 18th, the nationwide premiere of "This is Me" TV commercial. The entire adidas Originals family, including fashion queen Fan Bingbing, and Asian superstar Eason Chan's international superstars, will present their "this is My Declaration. The entire advertising campaign also encourages consumers to participate together, sending out "this is me" self attitude.

The "This is me" advertising concept and TV commercials were created by Shanghai Tengmai Advertising Co., Ltd.. TV commercials will be formally launched on August 18. This ad is full of personality and style, directed by Dutch director Paul Geusebroek, invited the fashion queen Fan Bingbing, and Asian music god Eason Chan to participate in show their own in the big advertising films Unique personality, publicity # This is the slogan of my #, and turn this original spirit into a new brand impression of adidas Originals.

In order to tie in with the "this is me" new declaration, adidas Originals has launched the ZX FLUX series, the newest member of its family of running shoes. Whether it is a unique silhouette design or a variety of styles, the ZX FLUX Series is different from any previous adidas running shoes. Not only innovative technologies, but also a new breakthrough in design aesthetics. This fall, the ZX FLUX series will bring stunning designs and prints including leopard prints, twigs, and reflective snakeskin prints. Every detail is a perfect display of adidas Original's original fashion thinking.

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