Zegna 17 autumn and winter men's classic Italian style elegant contemporary urban style

This season, Zegna invited international model, photographer and ceramic artist Jonas Mason, as well as model and skateboarder Hugo Villanova to appear in the Ermenegildo Zegna 2017 autumn and winter series, opening a fashion, image, dress Journey with lifestyle.

Modern gentleman business style

As a veteran of the fashion world, Jonas was happy to see the years of fashion insights when he saw the young Hugo. The plane landed in New York in the early morning, and the two gentlemen took the light Zegna traveler's trolley case and wore a wool coat to the Soho Hotel to attend the business meeting. In the meantime, the charm of the business gentleman's focus was fully demonstrated.

When the two gentlemen saw each other, they exchanged ideas on each other in photography, fashion and art.

Zegna's 17th autumn and winter collections incorporate elegant aesthetic elements, interpreting Italian blood in shades of gray, creating a chic and stylish travel style for modern gentlemen. The selection of precious fabrics, from jacquard sweaters, wool suits to cashmere jackets, is reflected in the welcoming princely plaid, giving a refreshingly modern feel, fully interpreting the subtle blend of timeless classics and pioneering innovation.

Luxury casual fashion charm

After the morning meeting, the two gentlemen put on the Zegna high-end handmade costumes and walked on the Manhattan trail. The orthodox business image is replaced by a casual outdoor style. The two are willing to walk through a variety of luxury shops and coffee shops, to show off the fashion aesthetics of Italian style and sports mix and match.

Two men dressed in the Zegna high-end handmade costumes stroll on West Broadway

Zegna's 17th autumn and winter high-end handmade series, inspired by the outdoor spirit, innovatively cut the structure and fabric, with the bright colors of camel, African earth, beige, etc., to rewrite the definition of modern gentleman outdoor dress. Among them, Casentino fabrics provide visual and tactile dual softness with unique finish technology; interior and exterior flip structure and diamond-shaped quilted details provide outstanding functional features and modern luxury for outdoor wear.

Tailored tailoring

Due to the common identity of the “models”, the two gentlemen talked about the topic of fashion and luxury. Infected by Hugo's youthful enthusiasm, Jonas invited him to Milan to experience the custom service of Zegna dedicated to creating personalized luxury clothing.

Jonas invites Hugo to experience the custom service of Ermenegildo Zegna

Zegna SuMisura enjoys a custom collection that is tailored to the taste of modern gentlemen for tailored outfits for every occasion. From professional tailoring services to the selection of precious fabrics to superior tailoring and craftsmanship, each step is completed with a meticulous attitude and is determined to exceed every customer's expectations.

The Zegna Fall/Winter 2017 collection is a sporty style that collides with the Italian classics, restarting the dialogue between the orthodox luxury and the modern gentleman, providing modern gentlemen with a choice of diverse travel options.

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