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In recent years, franchising business model surging in the apparel industry. However, some newbies do not understand the rules of the game and do not understand the hardships behind the business. They think that opening stores, purchasing goods and hiring their two little sisters looks for money. In fact, things are far from simple. Here, we have a series of discussions on how to engage in franchising, hope that those interested in joining the clothing brand readers play some guiding role. Eat food, tailored. Careful inventory, good investment budget, is joining the third step to success. First, the cost of the store to know how many franchisees, how much money can actually operate it? Below we count a few large bills: 1. Fixed input â–¡ franchise fee: This is the brand company to charge you the cost of operating its brand. A few years ago most clothing brand companies have charged the cost, now a small number of brand companies charge. Royalties: This is how much a brand company charges you to run your brand. Now only a handful of clothing brand companies charge the fee, or say no charge, secretly incorporated into the franchise fee together referred to as the initial fee. â–¡ margin: the company for its brand image, make sure you in accordance with its requirements shall not be illegal business deposit charged. Most companies currently charge this fee. If you do not according to the company's price to sell at random discounts, disrupt the market price; or hanging out the dog, said to join its brand, but secretly get goods from other channels, then the company will be in accordance with the contract regulations from the margin Deduct part of the cost, stop the supply when the violation is serious, and even resort to the court. â–¡ store rent: as long as it is joined, the company will be joining the storefront where the business environment, store size requirements. The more big companies, strong brands, the more stringent requirements. Different locations, different area, store rent far apart. In the current situation of real estate overall rosy situation, the larger area, the location of a good point of the shop, the rent is often staggering. So, you have to ask, touch the market, make the right budget, can not be taken for granted (if you have never done a storefront business, then I tell you that the storefront rent is generally higher than you think. , Your operating costs, storefront rents generally account for more than 50% of the time, your job is to work for the landlord). In addition, the store rent is generally paid a few a few ways, so the one-time shop rental rent is the store rent budget (such as monthly rent 10,000, pay half a year for two months, then the first time you have to give the landlord 80,000 yuan , But do not mistake the budget into 10,000 yuan). â–¡ decoration costs: brand companies have specific and specific decoration requirements. The larger the shop, the better the materials used, the higher the cost of decoration. If you do not understand the decoration market, bargaining is not OK, then the cost of decoration will increase your expenses an extra. â–¡ equipment procurement costs: display models, display rack, racks, hanging steam iron, lockers (boxes), cash registers, computers, etc., are required to spend silver procurement. Sometimes these items you have to purchase, sometimes the company for you in whole or in part (many companies claim to provide these things for free, in fact, the wool on the sheep, give you count Franchise Lane). â–¡ purchase fee: shop decoration is completed, the purchase can be opened. The larger the store, or the higher the price of a single product, the higher the cost of purchase, which is a small investment in the first phase of expenditure (some brands on the first purchase, or even the average monthly purchase of not less than how much There is a clear rule). 2. Operational inputs â–¡ Staff Wages: Every month, you are paid staff salaries. According to the local shopping guide wages, multiplied by the number of employees, that is, you must spend monthly staff salaries. â–¡ Electricity fee: The bigger the shop, the more various kinds of lamps and lanterns, the monthly electricity consumption is not small. Coupled with cool air in winter and warm summer, your meter will whirr. â–¡ Taxes: Every month, the "big cap" of business and law enforcement will come to you for payment. According to store size, tens to hundreds or even thousands per month. â–¡ liquidity: In order to replenish goods, or prevent other unexpected factors, the hands must have a certain amount of liquidity, so as not to get stuck. In the above two categories of costs, the first category costs, coupled with the second category of expenses in the "liquidity" is the one-time costs you have to shop out, that is, investment budget (wages, electricity, etc. can be used The cash flow out of the money to pay). Month operating costs are: purchase costs + store rent + staff salaries + electricity + taxes + equipment depreciation + franchise fees, margin and other monthly apportionment. LEVRE SHOUGES Red lips clothing Thank you for your attention! From the French fashion brand - "LEVRESHOUGES" by the interpretation of the core values: the pursuit of modern women's fashion, personality, publicity style fully embodied. Advocacy "Let customers experience more perfect self" brand concept. LEVRESHOUGES --- LEVRESHOUGES --- LEVRESHOUGES --- Customer age is the urban white-collar women aged 25-45 who have independent economic power. They have unique personality, pursuing fashionable and tasteful life, paying attention to the quality and detail of things , Pay attention to wearing comfortable urban white-collar workers. LEVRESHOUGES --- brings comfort and elegance to the futuristic art lifestyle and free space. Products Positioning in a turbulent today, faith can be changed, love will pass away, and rare beautiful things can lead to a lasting love of human heritage. The beauty of value is precisely that it creates a creative dream for most people that belongs only to a few people. Lips swept the hard winter frost, with a delicate and gorgeous gesture presented in front of you and me. On the basis of extracting the essence of international trendy fashion, the creative style, color and technology are clever and harmonious so that women in the era can experience the dress style of young fashion, intellectuality and elegance. Suitable for dating, travel, home, work, so that every LEVRESHOUGES women at every moment is a bright star. Price positioning spring and summer main price: 138-528 yuan autumn and winter installed the main price: 198-888 yuan Company Website: Toll Free: Address: Humen, Dongguan, Guangdong Longquan Commercial Plaza IV Building 403 wealth Hotline: (Mr. Zhu) QQ: