Children's Dream Romance Thanksgiving

——NE·TIGER “Little Fairy Tale Big Future” Andersen’s fairytale costume tour (Shanghai station)
On May 28th, at the beginning of the Great Shanghai Lantern Festival, a Hannover Andersen fairytale costume tour called NE·TIGER “The Little Future of Fairy Tales” made a sensational event. Not long ago, accompanied by Ms. Peng Liyuan, the wife of President Xi Jinping, Queen Margaret II of Denmark visited Beijing in commemoration of the 101st anniversary of "Hans Christian Andersen's Fairy Tales in China." During the period, NE·TIGER was the only clothing representative brand in China. He presented Hans Christian Andersen’s fairy tale costumes and splendidly presented the national scarf for the Queen. He was highly praised by the Danish Queen and First Lady. Today, NE·TIGER inherits deep friendship and friendship, and extends this Sino-Danish border to the image store of Shanghai Lippo Plaza. It invites the world to examine the beauty of the Chinese costumes that transcend national borders and time and space.

Denmark’s “Hans Christian Andersen’s Fairy Tales”, which has been baptized in a century of time, celebrates humankind’s relentless pursuit of beautiful ideals with brilliant illusions and optimism. She is like a glorious pagoda and it has attracted generations of people to seek treasures of wisdom. As an inheritor and innovator of traditional culture, NE·TIGER combined the Chinese millennium weaving process with the innovation of western fairy tales, and staged the stunning collision between East and West, ancient and modern in Huaxia Dress.

On the day of the opening ceremony, NE·TIGER detonated a "Hans Christian Andersen's fairy tale costumes" in a static and dynamic manner. The static exhibition takes the blue and white of the Danish flag as the keynote, making it feel like being in a romantic childlike atmosphere. On the booth, the designers galloped and imagined that in the Hans Christian Andersen paper-cutting series, a castle with a strong Nordic style was selected as the background, and the beautiful fairy tale was transformed into a series of inspirations: the Chinese clothes on the theme of "Ice and Snow Queen" Silver Embroidery, Beaded Embroidery, Lace, Shearing, Crystal Light Dance, Love Song is the supreme power; "Dream" Chinese Embroidery embodies the spirit of embroidery and blends the essence of Chinese culture, the butterfly of goodness and harmony praises the sincere of the two countries. Friendship; "Ugly Duckling" suits are innovative use of Chinese paper-cutting techniques, engraved people's unremitting pursuit of lofty ideals; there are "Far Swan", "The Daughter of the Sea" and other works are absolutely amazing. As ballet dancers dance gracefully in elegant melody, a “Dream of the Dream” haute couture show takes place. The models dressed in Chinese clothes walk from the background of the European-style castle and the narration is described by Innocent fairy tales. The design concept of “meeting the integration of ancient and modern Chinese and Western styles” shines on Chinese clothes, and the dignified luxury and romantic fashion make the guests feel fascinated.
Zhang Zhifeng, the founder and artistic director of the NE•TIGER brand, said: “This time Hans Christian Andersen’s fairytale costume tour has conveyed our hearts – deep thanksgiving and gratitude. Every fairy tale is a beautiful dream. For thirty-three years, I And NE·TIGER has always had a dream, that is, “Rejuvenation and the Emerging Chinese Luxury Civilization.” Thank you to those who hold our hands and thank those who have accompanied us to realize our dream all the way. It is your support and love that brought the brand today. At the same time, I am also very grateful for the rich time accumulated by NE·TIGER, which gives the brand a firm belief and the power to continuously forge ahead with innovation!"