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Beijing local time on April 12, 2011, Masamasuo held a new season new conference, while signing the international fashion etiquette expert Zhou Simin Martha Marceau image etiquette consultant. On the scene, Masamaso leader and many business celebrities, VIP guests, as well as major mainstream media more than 200 people, to witness and create the era of electricity providers, "Oscars." Create new feast This conference focused on 60 spring and summer new amazing bloom, on-site more than 20 Chinese and foreign models debut. During the entire catwalk show, released four themes of purity, confluence, traces and fantasy. As the Internet high-end men's brand, Masamasuo has gradually developed into the fashion elite men's weather vane, the release of their products accurately grasp the international fashion trends, reflecting the elite men of fashion and quality of life needs of excellence. The conference attracted many business celebrities to visit the scene, a crowd of CEIBS elite, and well-known host Dai Jun appeared, so that the whole fashion event climax after another. Signed a "fashion etiquette godmother" Zhou Simin is another major climax at this conference, the two sides jointly launched the MASA men's image positioning tool, according to the user input color, size, style, role, the scene of the five elements quickly locate dress program within 5 minutes . Masah Masuo CEO Sun Hong said that as a leading brand in the field of high-end men's e-commerce, Martha Marceau not only has the concentrated fashion products as its strong backing, at the same time committed to providing consumers with image positioning design of high value-added services , Will greatly enhance the image of men in the workplace and social influence. Masa MasaMaso is the ancient Greek "God of War" means, and Maso is a river basin in France, rich in wine. The moral is to hope that consumers will be able to celebrate with the most beautiful wines when they return! "After the signing ceremony, Zhou Si-Min design gorgeous scene transfiguration, according to different dress scene, tailor-made professional image design.Sina microblogging simultaneous live broadcast interaction, so that off-site viewers also have the feeling of the immersive. Relaxed, unfettered nature is the spirit of this season, many details highlight a man's taste temperament. Revealing the other side of men with a more natural style, the catalyst of inspiration makes life more colorful. Martha Marceau designer AMY said that the texture of the transparent material layered combination of artificial fibers, viscose fibers, wool and other ingredients to enhance the characteristics of breathable and strong moisture to create a visual overlap, the lines are clear No trace, to convey the ideal concept of men's clothing. Local accessories using elastic fibers, metal spray paint and other materials. The use of worn-out, washing the old, imitation natural fade effect, crumple treatment and other new technology to create a comfortable Natural fashion appearance. Black and white ash is a classic men's three-color, once popular swept the elegant silhouette of the 50's again popular .Massa Marceau men's details of the renovation design and processing, showing a perfect retro atmosphere. Classic double row Buckle suit jacket and stripes, check fabric combination, retro atmosphere and non-traditional style, but also interpretation of the urban man soul uninhibited blue line color and marine outdoor clothing design inspiration complement each other, the perfect expression of men's exploration and challenge spirit A large number of highly textured natural fibers, imitation of natural materials, the use of washing process The nostalgic and fascinating vicissitudes of the perfect present different patterns of regional culture of traditional collage between each other, brilliant colors and subtle contrast, traditional graphics and modern style with the combination of tough lines and casual style, the olive green , Sauce purple, red, light and harmonious combination of color, the season Masamasuo men add a passion.Small Marceau recently introduced the light wing family shoes is also a bright spot, using the latest international soles material, style fashion, Color application of the international popular hit color approach .Some shoes section inside and outside the whole leather, easy to perspiration, breathable .In line with the new concept of health, environmental protection .Magazine to create fashion standard designer AMY said: "Every year Participate in major fashion holy places to host the International Fashion Week activities in the just-concluded International Fashion Week, the designers noted that the biggest highlight of this year's men's style is the elegant lines, simple, everywhere exude simplicity of maturity New look of men. Clear shoulder lines, open collar suit style, precise tailoring, elegant materials and small details, all reflect a unique style. "And in terms of color, compared with 2010, this year's men's clothing has also changed a lot. The main color to white, and on the basis of the increase of beautiful colors. Indigo, blue ink, violet, plum green ... Designer At the same time also emphasizes the transformation of design style, sticking to the fashion concept at the same time, showing extraordinary superior noble quality, showing elegant aristocratic atmosphere.Can be described as the perfect fusion of fashion, classic and luxury.Mamasailo in New York, London and other global Fashion trend of the front line, the establishment of a fashion information station for designers to quickly absorb the latest fashion trends and fashion elements, at the same time in-depth discussions and research and development in the international high-end men's fabric vertical sense of high density and other characteristics, combined with some fabrics The use of film technology, so that the fabric thin and green. By adding to reflect the unique design of the Masamasuo brand, give full consideration to the oriental physique characteristics, wearing preferences and other factors, the final clothing design. Finished product design based on the target Consumers consumer preferences and values, and many other aspects of in-depth analysis, in line with consumers Lawsuit and life style.According to the design of a specific style of clothing, combined with market research data, the company conducted a full range of three-dimensional assessment of the sample after the assessment confirmed that the sample will be transferred to the appropriate sample factory for garment production. Once made, Martha Marceau invites design professionals to host consumer hearings, where design specialists discuss on-the-spot style, style, colors, ideas, etc., while collecting consumer suggestions and preferences and finally entering the finished product Masah Masuo CEO Sun Hong said: "Mashamao's design not only absorbs international elements, self-brand style, while the overall process is very rigorous, a garment from design and development to fabric selection and process production, Central and Central , To ensure that every piece of clothing are perfect perfection, truly become the trend of leading men's fashion vane. "Highlighting the new season of high value-added Masamasuo new spring and summer to create a new product category is very rich, from tops, including jackets, T-shirts, shirts, pants, shorts, shoes and belts and other accessories 18 categories, An increase of nearly 40%, far more than the number of peer-to-peer channels of traditional stores released by in-depth intervention into the back-end product monitoring, thereby ensuring the production and marketing of products.Masama Marceau CEO Sun Hong said: "In clothing Raw material procurement on this point will not be soft, most fabrics from overseas purchases. For example, wool is imported from New Zealand, Australia and other countries the finest wool. Sun Hong also said: "Masamasuo will not because of high-end brands and thus to control costs, because Masamasuo adhere to high-quality routes, users unpack try, if you feel inappropriate, but also free returns. "The Masamaso brand is committed to gaining the full trust of users, making repeat purchases, increasing user visibil- ity, and generating a reputation." The target consumer group for MassaSans product positioning is mid-to-high-end male 25- to 40-year-olds, As the rising stage of life and career, chasing dreams, pursuing excellence and releasing oneself on the road, Martha Marceau interprets a brand new way of life for men on the road. Masamasuo CEO said: Masamasuo will be based on user characteristics, marketing and other factors, the production of marketable products, develop the correct brand strategy. Robust revenue and profit growth, the Masamasuo build into the current domestic most competitive B2C e-commerce business. The new conference, Martha Marceau will be the first B2C held brand fashion conference e-commerce enterprises. Watch the high-end men's branded products market, leading the fashion trend, creating a heavy electric fashion Oscar. About Masamasuo: December 25, 2007, Zhang Shu, Sun Hong jointly established Beijing Jiuhe Shangpin Technology Co., Ltd. In September 2008, the MasaMaso high-end menswear with stylish design and classic style was officially launched. In 2009, the sales revenue was 80 million yuan. In 2010, Masamaso won the venture capital injection of US $ 10 million from China Sequoia Capital China. The registered members exceeded one million and the repeat purchase rate was as high as 70%. In the same year, the company opened its stores in the World Trade Center Tower in Beijing's CBD, Realize offline shopping to better meet consumer needs. Martha Marceau is committed to creating the most influential clothing online shopping brand, so that more consumers understand and love the products of Masamasuo. While enriching men's wear, it will expand into the fields of women's wear, children's wear and home textiles to expand its market share and create a mid-end and high-end Internet lifestyle brand suitable for the middle class and emerging middle class. In 2009, Martha Maso won the "China's fourth consumer favorite website TOP100" award, the same year by "China's online retail consumer brands 50" award. In 2010, it won the award of "China Outstanding Apparel Network Shopping Platform Award" and "Top 10 Entrepreneurship in China".